01 / EDUCATION
Engineering
meets marketing.
B.E. in Computer Science
MBA, SDM-IMD, Mysore
THE FOUNDER / AJITH KUMAR G
Curiosity.
Experience.
Execution.
Engineer. Marketer. Entrepreneur. Author.
Connecting how businesses think with what technology makes possible.
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Business thinking.
Hands-on doing.
“I don’t just consult.
I build. I test. I teach.”
Ajith Kumar G is the founder and CEO of Bohemian Lifestyle India Pvt. Ltd., the company behind Target3. His work brings together marketing, business consulting and digital transformation.
With experience spanning real estate, retail, technology and education, he approaches a digital project through the business it needs to serve: its customers, its positioning and the practical realities of delivery.
His engineering background and marketing education inform a hands-on approach to research, creative development, prototyping and implementation. AI-enabled tools extend that work, with human judgement guiding the decisions.
THE FOUNDATIONS
Engineering
02 / ENTREPRENEURSHIP
From ideas
to implementation.
Founder & CEO
Bohemian Lifestyle India Pvt. Ltd.
03 / AUTHORSHIP
A different
kind of perspective.
Author of 3rd Man on a Ledge, a novel about identity and choice.
THE TARGET3 APPROACH